Customers don't fit neatly into pricing tiers. Tailored plans mean less revenue than a full upgrade—but far more than a cancellation.
How do your customers measure the value they get from your product? If they value predictability, flat-rate wins. If value scales with team size, per-seat makes sense. If usage varies wildly, metering aligns revenue with outcomes.
"Keep it simple" is sound pricing advice—especially when starting out. But the flat rate that launched you rarely stays optimal as you grow. Here's how to know when simple pricing stops serving you.